JVC announces first consumer grade 4K camera

By James DeRuvo (Doddle NEWS)

This week at the Consumer Electronics Show (CES), JVC announced the world’s first consumer grade compact 4K Camcorder. Dubbed the GY-HMQ10, the camcorder offers recording in H.264 at bit-rates up to 144mbps. It can shoot in 24p, 50p, and 60p modes courtesy of a ½ inch back-illuminated CMOS Sensor with 8.3 million active pixels. JVC takes the step of even boasting that the HMQ10’s output resolution matches RED’s “4KHD” mode offers (3840×2160). That’s a tall order.

“We’re witnessing the birth of what is destined to become a broad market for full 4K end-to-end production,” said Edgar Shane, JVCs general manager of engineering.  “The GY-HMQ10 is a breakthrough product that opens up 4K imaging to users who previously wouldn’t have considered it.” 

The HMQ10 utilizes the recent version of JVCs Falconbrid LSI processor, which was previewed in prototype form at CES last year. Back then, it was showing 2K resolution with the promise of 4K down the road. Well we’re down the road and that 4K resolution looks to be a reality. How it works is pretty straightforward, the Falconbrid LCI proocessing takes raw image data from the camera’s CMOS device and uses a process called deBayers to dematrix the data in real time. Additionally, the HMQ10 is able to output 4K images to a monitor or projection system in real time with virtually no latency. This capability opens up applications in cinematography and live wide-view event coverage.

In addition to 4K recording, the HMQ10 can also record HD video in 1080p, or 1080i. In camera cropping can also be done from 4K to HD in real time during camera playback thanks to a “trimming” feature which is available through the camera’s  touch panel LCD monitor. The camcorder features an f/2.8 10x zoom lens with image stabilization.

Audio recording is done via in camera manual level controls on the LCD monitor and in viewfinder displays. It records audio via the built in shotgun mount and the two balanced XLR connectors with phantom power located on the handle.

OK, saying that the HMQ10’s QuadHD processing can keep pace with the RED Scarlet is a pretty tall order – especially at that price point, but even if it’s half as good, it could prove to be quite attractive to limited budget shooters looking to get some 4K footage in their quiver.

Available now for pre-order at a list price of $4,995, delivery for the HMQ10 is set for March 2012.



1/2.3″ Back-illuminated CMOS Sensor (8.3 million active pixels)
Ultra high resolution F2.8 10X Zoom Lens
(F2.8 to 4,5 — f=6.7-67 mm) (35 mm conversion: 42.5 to 425 mm)
Built-in optical image stabilizer
4K Recording: 3,840 x 2,160
MPEG-4 AVC/H.264(.MP4) 4 Stream Separate Recording 60fps/50fps/24fps Progressive at 144Mbps
4K recording for up to 2 hours (32GB SDHC, x4)
JVC file utility included for combining separate streams into single editable file
Also functions as fully featured full-HD camcorder
AVCHD progressive (.mts) 60i/60p or 50p/50i
Interval (time lapse) recording in both 4K and HD modes
JVC’s patented “FOCUS ASSIST” function
Full HD (1920×1080) trimming function
3 assignable user buttons
2 audio channels
4K mode: AAC, 2ch, 48kHz,16bit
HD mode: AC3, 2ch, 48kHz, 16bit
Manual audio level controls with audio meter
XLR inputs with 48V phantom power
Large 3.5-inch 920,000 pixel LCD display with touch panel
0.24″ Lcos 260,000 pixel viewfinder
Records to inexpensive SDHC/SDXC memory cards
4 used in the 4K mode
1 used in the HD mode
Wired remote control capability

Press release.

About James DeRuvo

James has a multi-faceted career that spans radio, film and publishing. A writer about the technology in the video industry for nearly 20 years, James is also an award winning film director, having garnered a Telly Award for his short film Searching for Inspiration. He's also worked as a producer of many talk radio programs in Los Angeles with topics ranging from entertainment to travel to technology.


  1. I like this post. This new technology of 4k camera is amazing product. It has best feature quality with best price value.
    One overriding characteristic of consumer electronic products is the trend of ever-falling prices.While Consumer Electronics continues in its trend of convergence, combining elements of many products, consumers face different decisions when purchasing. Thanks a lot to sharing with us.

  2. Michael, Springfield VA says:

    And why do the manufacturers want to put professional gear into the hands of consumers. It’s as if they are intentionally trying to drive me out of business by putting professional gear in the hands of my clients. It was bad enough to be replaced by robotics. It was disheartening when they made the flip viewfinder that allows talent to shoot their own news pieces. That one feature has lost me so much money in lost revenue from news clients that I lost count.

    JVC you are taking bread off of my table. I hope your camera is complete failure.

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